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September 1, 2015

Relationship building: what makes the difference in email marketing

You mailing list is stuck. You feel that your readers are getting bored with your content. Well, if you ask me what’s the most important thing in email marketing, that’s working on your reputation to focus on relationship building within your readers. I’m sure that when you receive an email from a relative, your partner […]

August 25, 2015

Is your website ready to pass this test?

I’ve been (and still am) working on my website during the summer to be ready for the back-to-school season in September. I couldn’t imagine how many things I had to change! That’s why I created a checklist (get to the end of the post and you’ll know what is this about) to not forget anything […]

August 23, 2015

Psychology of sales: 8 smart techniques to increase the sales of your business

I remember when I was at university during my degree and we always tended to laugh at the psychology degree in our faculty. We always said that it was the most boring degree and that’s why it had a very reduced number of students (obviously we had to say that because we shared the same […]

August 18, 2015

How to attract clients with your blog

I have to admit that I’ve gained at 60% of my clients thanks to my blog. They discovered it when they were looking for something online, and they ended up liking the content in it. That’s how 60% of my relationships with my clients start. And this figure is increasing over the time. You have […]

August 12, 2015

Why and how to do business in Spanish

Probably you have already established your own business and it’s going well so far. You have managed to expand your client portfolio and get a continuous workflow from them. However, if you’re like me and always want to go the extra mile (and I’m sure you do if you’re reading these lines), you’ll be looking […]