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May 6, 2015

How I got out of the comfort zone and why you should too

It all started at the end of last year when I was evaluating my business and was looking for new ways to improve it and develop certain areas. It was then when I came across with the concept “diversification”. I realised that, as translators and interpreters, we have a lot of skills that we don’t […]

May 4, 2015

How to write the perfect CV + A contest!

Writing CVs is a technique that has evolved a lot over the time. From the 30s when CVs were just a mere formality that people wrote half an hour before a job interview (a few may even use a typewriter back them) until now, where hard copies of CVs are becoming less common and interactive […]

April 29, 2015

How to implement the perfect content marketing strategy?

Regarding recent surveys, 86% of B2B marketers use a content marketing strategy. It’s one of the best methods to build a community. Why? Because you’re offering added value to your readers by creating content. Content generates trust among your reader and this can be translated into loyalty. A good content marketing strategy can make you […]

April 27, 2015

Entrepreneur success: learn how to outsource

I’ve been going through the notes that I jotted down while I was reading some business books to find any ideas for this blog posts, and I realised that most of them talk about the importance of outsourcing work when you start running your own business. This may sound a bit risky given that when […]

April 22, 2015

Fighting the new Google algorithm: a mobile optimisation strategy

Since yesterday 21st April, Google has implemented its new algorithm ‘Mobilegeddon’. As you all can guess from its name, this new algorithm not only will prioritise mobile-friendly websites, but also will penalise those website that aren’t optimise for mobile devices. So we’d better have a mobile optimisation strategy within reach! But do not panic! We […]

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