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May 16, 2016

How to increase business visibility to target an international audience

I know how frustrating it can be to start looking for people who are interested in your business. If you have a blog, I’m sure that you’ve experienced the frustration of having no readers during your first posts. I’ve been there. It seems that all your efforts are worthless. You spend hours, even days, to […]

April 18, 2016

A step-by-step guide to implement a multilingual SEO strategy on your website

You have spent so much time getting your website ready. You have work hard on the text of your website to attract more clients. The day has come. Your website is up and running and you’re proud of showing it to the world.   But… Nothing happens.

April 11, 2016

Translate these sections of your website to target an international audience

Imagine that you’re in a crowded street in a big city. There are shops at both sides of the street and thousands of people passing by.   Some of them stop to have a glance at shop windows. Some of them are too busy with their phones to pay attention to them. And some of […]

April 4, 2016

How to translate a business name to target an international audience

The first thing that a business or a freelancer must invest in when starting up is branding. That’s always what I’d recommend.  You can have the best service and offer, but if you don’t make it appealing, it isn’t going to sell well. At least, as well as it could.  However, every branding process requires […]

February 23, 2016

The perfect reply to “you are too expensive” emails

After investing so much time trying to look for new potential clients, you finally receive an email asking for an estimate for your services. Amazing! You spend a lot of time researching and writing the perfect proposal and finally hit the “send” button. And then, nothing happens… You wait for a few days and, after […]