There’s no doubt that a crisis implies uncertainty, nerves, and raw feelings both within your business and clients. It can have an impact internally and externally. And communication has a crucial role in this context. Communication is key to manage uncertainty, explain the circumstances, express what your business is going through and how you’re dealing […]
Globalisation is bringing countries together. Nowadays, it’s quite common to have online business meeting among different countries. Last Friday, I had three different business meetings with clients in Spain, France and the US. However, as organisations globalise, when it comes to doing business in international markets, expectations rise as well, which includes the need to […]
2017 is getting closer and closer. It’s time to analyse the performance of our businesses and plan the strategies for the next year. 2017 is still a blank canvas, and it’s up to us to design what’s going to happen over the next 12 months. It may seem scary, so much plan to […]
Is it better to have a visual portfolio to showcase your previous assignment or a well-written service page on your website to inform your audience about your offer? Are people actually reading your texts these days, or do they prefer visual content not to read endless copies? Are pictures enough to market your […]
You know that a multilingual website is the ideal platform to attract international clients. If you get your website translated into different languages, it will be accessible to people in different parts of the world. And that means more business opportunities. More audience for your website, and more potential clients who can be targeted. […]
